It’s Time For Publishers To Be More Transparent About Ad Refreshing 

“The Sell Sider” is a column written by the sell side of the digital media community. Today’s column is written by Adam Schenkel, Senior Vice President, Global Commercial Development at GumGum. We’ve all been there: We’re reading a fascinating article or blog on the web when a glistening ad appears. However, the catchy ad disappears… Continue reading »

The post It’s Time For Publishers To Be More Transparent About Ad Refreshing  appeared first on AdExchanger.

AdExchanger