The holiday season is the Super Bowl for direct mail marketers who rely heavily on catalogs. With the masses searching for gift inspiration, catalogs are historically plentiful and thick this time of year, despite the continuing shift to online shopping. But with a pandemic, supply chain turmoil and labor shortages across the board, planning this…
Adweek Feed
In a world where nearly everyone is always online, there is no offline.
More Stories
News Insiders Pick 2024’s Most Historic Moments: ‘The Year of Trump’
Agencies Need Teams, Not Departments
10 Ads That Struck a Cultural Nerve in 2024