May 9, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

The NBA and WNBA Share Their Playbook for Social Justice Outreach

The events of this past year surrounding social justice has made a significant impact, but has left a gap between having necessary conversations and taking real action so that a change can happen. At Adweek’s Brandweek Sports Marketing summit, the NBA’s executive vice president and chief marketing officer Kate Jhaveri and WNBA’s head of league…
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