December 26, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

IAB Sets 2022 Hybrid NewFronts Date, Creates PlayFronts for Gaming Industry

After two years of all-virtual NewFronts, the Interactive Advertising Bureau is ready to get back to in-person presentations for its annual spring event–mostly. The IAB has set its upcoming 2022 NewFronts to take place in a hybrid format–four days of in-person presentations, followed by a day of virtual events–during the week of May 2, 2022….
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