This Ad Has a Simple Tip for Getting Boomers To Eat Plant-Based This Holiday

Here’s a surefire way to get the boomer demographic to eat more plant-based food: Just don’t tell them you’ve swapped out their beloved hen eggs for the faux version. Then you can stand by silently–and smugly–as they wolf down breakfast without complaint. That’s what happens to a sourpuss character in a new ad from category…
Adweek Feed