After being purchased by Chicago-based investment firm Peak6 in 2019--which was followed by a rebrand the same year, and two...
Month: December 2021
Following a period of absence, Stuff has re-joined Nielsen Digital Content Measurement reporting, seeing its unique audience reach 2.42 million...
Twitter is going all in on Ghana, debuting a dedicated @TwitterGhana handle, bringing tweets to life on billboards in the...
AT&T has sold its ad tech business Xandr to Microsoft. Terms of the deal were not disclosed. The acquisition marks...
Cosmopolitan and Messenger have partnered to release a Group Effect on Messenger called "Nugget Cheers." Messenger's Group Effects are augmented...
The evolution of the customer data platform market can be tracked based on the type of RFPs vendors have received...
With the omicron variant fueling another wave of Covid-19 across the United States, the organizers behind the Consumer Electronics Show...
Nielsen started alpha tests of its TV measurement system that spans streaming and linear TV. Nielsen ONE will measure the...
The pandemic, now rounding into its third year, continues to be the driving force behind many of the changes reshaping...
Overdose. has racked up two major honours at the recent Google AUNZ Premier Partner Awards, taking out Partner of the...