Why Marketers Might Never Move Past ’90s Nostalgia

It’s a new year, meaning the decade that brought us Jurassic Park, Super Nintendo and “Livin’ la Vida Loca” is the farthest away it’s ever been. And yet those days feel anything but distant. The 1990s continue to pop up in fashion revivals and series reboots, such as Bel-Air, NBCUniversal’s dramatic retelling of The Fresh…
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