November 27, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

Kao Cosmetics Tasks the7Stars to Lead U.K. Media Push

Japanese consumer goods manufacturer Kao, which owns beauty brands such as John Frieda and Molton Brown as well as products including Goldwell, has hired the7Stars to handle its media planning and buying for its U.K. Consumer Care Business. Following a competitive pitch overseen by Abintus Consulting, the media agency has been briefed with attracting new…
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