Lartease Tiffith is zigging where others have zagged. There’s been an exodus of public policy executives leaving trade organizations and heading to work in-house at one of the Big Tech platforms, mainly Facebook and Google. But in January, Tiffith joined the Interactive Advertising Bureau as its EVP of public policy from Amazon, where he worked… Continue reading »
The post Politicking At A Pivotal Moment For Online Advertising, With IAB Policy Chief Lartease Tiffith appeared first on AdExchanger.
More Stories
Streaming Ratings, Week of March 24: Shonda Rhimes’ The Residence Reaches First Place
CPGs Talk Tariffs, Price Hikes, and Marketing Budgets as Consumer Confidence Drops
Ticker: Chris Cuomo to Moderate NewsNation Town Hall Marking Trump’s 1st 100 Days