“On TV & Video” is a column exploring opportunities and challenges in advanced TV and video. Today’s column is by Joe Hirsch, general manager of SpringServe. We’ve all been there. You’re streaming a show, and somehow the same ad for the new Nissan Altima plays four times. Does Nissan really think you need this family… Continue reading »
The post CTV Publishers Can Learn A Lot From Linear TV Ads (Really) appeared first on AdExchanger.
More Stories
By the Book: How ‘The Fugitive’ Director and an Investigative Journalist Collaborated on 2024’s Timeliest Thriller
The Best Holiday Ads of 2024
The Year in Ratings: How the Major News Outlets Performed in 2024