May 6, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

DraftKings Sees Life as a Gamble in Second Super Bowl Appearance

Playing off the idea that life is a gamble, DraftKings is bringing the big bets for Super Bowl 56. Making its second consecutive appearance in the Big Game, the sports betting site focuses on taking risks in its 30-second clip airing during the first quarter of the Super Bowl. The spot was produced by creative…
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