May 15, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

Search or Social? Why Marketers Lag in Recognizing Reddit’s Search Credentials

For queries like “How do I keep my glasses from falling off my nose?” or “What’s the best laptop for graphic designers?” many are not simply turning to Google, but to Reddit, looking to the forum-based platform for nuanced answers. “Reddit is currently the most popular search engine,” wrote blogger DKB in a post in…
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