Podcast monetization is often framed as a zero-sum game that pits the intimacy of host-read ads against the scale of programmatic. Gumball, a startup focused on streamlining the process for buying host-read ads in podcasts, is aiming to combine the two. On Tuesday, Gumball announced a $ 10 million Series A round, bringing its total funding… Continue reading »
The post $ 10 Million Series A Round Gives Host-Read Ad Network Gumball Plenty To Chew On appeared first on AdExchanger.
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