The IAB's new framework aims to standardize when AI in ads should be disclosed, but a lot is still left...
Plenty
Kiwis have a knack for understatement. Like saying something is “pretty good” when, in fact, it’s absolutely incredible. That’s the...
AUCKLAND, Today: Hemisphere has welcomed back Craig Adolph as Upoko Matihiko Head of Digital and Bay of Plenty/Waikato Lead. It’s...
Wellington digital agency Somar Digital and Bay of Plenty Regional Council Toi Moana are proud to launch the newly designed...
AUCKLAND, Today: New Zealand Media and Entertainment (NZME) boosts its Bay of Plenty presence, buying SunMedia’s print and digital assets....
Producing one high-profile event is a feat of coordination, planning and execution. Producing four events in 36 hours at the...
Plenty of Fish is trying to establish itself as a relatively genuine, low-stress dating service. That’s why the company did...
Podcast monetization is often framed as a zero-sum game that pits the intimacy of host-read ads against the scale of...
As it becomes more common to see women leading the front offices of sports organizations, two women who have ascended...
Tourism Bay of Plenty and Mount Maunganui agency Woods Agency, have recently launched a one-of-a-kind domestic campaign to highlight the...