December 25, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

Nielsen Rejects $15 Billion Acquisition Offer From Private-Equity Consortium

Nielsen Holdings has rejected an acquisition offer of roughly $ 15 billion from a private equity consortium, explaining that the deal “significantly undervalues” the measurement company. On Sunday night, Nielsen said its board of directors had determined not to proceed with an “unsolicited acquisition proposal” from the private equity consortium. The decision was made following a…
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