December 25, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

Buyers Have Many Questions As Warner Bros. Discovery Opens For Business

The $ 43 billion WarnerMedia-Discovery merger crossed the finish line late Friday afternoon, just under 11 months after the deal was first announced. Now, as the newly-combined company, Warner Bros. Discovery, opens for business, the real work begins. And while marketers now know the makeup of the new leadership team, they still have many questions about…
Adweek Feed