Ben & Jerry’s Calls U.S. Weed Laws ‘Half Baked’ and Urges Consumers to Demand Reform

Ben & Jerry’s blends two of its core personality traits–its dedication to activism and its love of word puns–into an April 20-pegged campaign that advocates for criminal justice reform and federal cannabis legalization. Using the tagline, “Our cannabis laws are half baked,” the beloved brand has partnered with the ACLU to give Americans a simple…
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