May 17, 2024

Programmatic

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TvScientific Raises $20 Million To Automate Performance Measurement And Activation

On Thursday, CTV performance advertising company tvScientific announced a $ 20 million Series A led by Norwest Venture Partners, bringing the company’s total funding to $ 21.5 million. The company’s goal is to automate its two self-proclaimed specialties: measurement optimization and campaign activation.

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