Meet Woo, the Media Business Redefining Wellness for ‘Anxious’ Gen Z

When you hear the word wellness, what might spring to mind is a serene woman wearing yoga pants, sipping a green juice and buying a vagina-scented candle. It’s an aspirational image created by the likes of Goop, the lifestyle and wellness empire founded by actress Gwyneth Paltrow–and one that may alienate anyone who doesn’t fit…
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