Through its “Keep Walking” message, Diageo whisky brand Johnnie Walker wanted to inspire its global audience to carry on after 18 months of the pandemic, an effort that would prove to be successful, according to the Kantar Effectiveness Awards which evaluates over 13,000 campaigns across 75 markets each year. As the only brand to feature…
Adweek Feed
In a world where nearly everyone is always online, there is no offline.
More Stories
Over $100k initiative powers up Auckland’s indie stages
Acing Brand Experience With Mammut CMO Nic Brandenberger
Outward Bound leans into uncertainty with fearless new platform