Meta CEO Mark Zuckerberg introduced the WhatsApp Cloud API (application-programming interface) during the Conversations virtual event Thursday. WhatsApp began its drive into business offerings with the introduction of the WhatsApp for Business application for Android devices in January 2018, extending it to iOS in April 2019. The Meta-owned messaging app also introduced its WhatsApp Business…
Adweek Feed
In a world where nearly everyone is always online, there is no offline.
More Stories
How Degree Is Positioning Itself For The World Cup
Week of June 1 Cable News Ratings: MS NOW Only Network to Grow Across All Dayparts
EXCLUSIVE: HP Hands Global Media to Publicis, Ending Omnicom’s 17-Year Run