Next Fifteen Group has followed up its acquisition of Engine Group with an agreement to buy M&C Saatchi $ 387.2 million (?310.1 million) following months of a failed hostile takeover bid by the agency’s deputy chair Vin Murria. The acquisition has been agreed by the board, which explained that it sees Next Fifteen as having a…
Adweek Feed
In a world where nearly everyone is always online, there is no offline.
More Stories
A Bon Viant; The End Of Indie Middleware
How Burger King Drank Wendy’s Milk Shake
For Advertisers, Hydration Breaks Were the Star of the World Cup