May 17, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

There’s No Better Time for Brands to Bet on Augmented Reality

Editor’s note: Today’s column is part of a series with Snap on augmented reality. Below, Kathleen Gambarelli, global head of product marketing for performance solutions, demonstrates two key ways that AR technology can instill confidence and inspiration in consumers–and the brands trying it out. From the groceries in our fridge to the shoes on our…
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