Warner Bros. Discovery said it wanted to be a streaming-centric company, and the company is expanding its advertising offerings with two new ad formats for Discovery+, in partnership with connected TV technology company Brightline. Top line Click-to-Contact and Viewer’s Choice will both be available on Discovery+ beginning in the fourth quarter, and will be offered…
Adweek Feed
In a world where nearly everyone is always online, there is no offline.
More Stories
Large Language Models Are Overkill For Some Marketing Tasks. Enter The Small Language Model
Uber Eats and Special US win Cannes Media Grand Prix
Media leader launches fractional offering for SMEs