May 4, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

Microsoft Edge Kicks Off ‘Alt Text Adds More’ Campaign on Twitter

Only 0.01% of images posted to Twitter include alt text, and only a few of the top 50 accounts on the social platform have ever used alt text. Microsoft Edge is on a mission to change that. The Microsoft web browser teamed up with VMLY&R on Twitter campaign “Alt Text Adds More,” in which authors,…
Adweek Feed