When Pinger, a startup that develops messaging and communications apps, started experimenting with CTV advertising last year, it learned a lot – about what not to do. Pinger’s apps include Sideline, which gives users a secondary phone number on their smartphone, and a free texting and calling app called TextFree. Together they have more than 140… Continue reading »
The post App Developers, Watch Out For These CTV Advertising Blunders appeared first on AdExchanger.
More Stories
Post Malone and Shane Gillis Come Knocking in Bud Light’s Super Bowl Teaser
Creator Marketing Platform ShopMy Raises $77.5 Million
NBC News Cuts 40 Employees as Part of Strategy Realignment