Who Are The Winners – And Losers – If Google Spins Off Its Ad Business?

Google may have a solution to the antitrust regulatory pressure it’s facing from governments around the world: a proactive spinoff. Alphabet, Google’s parent company, is exploring splitting Google’s digital ad business into a separate entity under the Alphabet umbrella, according to a report by the Wall Street Journal. The separate entity would likely include Google’s… Continue reading »

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