A podcast interview withRoy ArmaleGlobal Chief Innovation OfficerRoy Armale’s degree in behavioral and consumer psychology comes in handy for his job as global chief innovation officer at VMLY&R Commerce, which was formed in 2020 through the combination of WPP agencies VMLY&R and Geometry. “Although I work in tech, I tackle it from a behavior-first point… Continue reading »
The post Why Technology Should Follow Behavior (Not The Other Way Around), With VMLY&R Commerce Innovation Chief Roy Armale appeared first on AdExchanger.
More Stories
The Spinoff’s three part podcast to analyse NZ media
Veteran Anchor Darla Montgomery to Retire from KLFY
Macca’s NZ celebrates community connections