When times are good, CPG earnings reports are full of interesting advertising questions, like how to reach customers, stand out online or collect first-party data. But when the market cycles down, investors cut to the chase: What’s your price, when will it go up, and how reliable are your retail deals? In the past few… Continue reading »
The post The CPG And Retail Relationship Status: It’s Complicated appeared first on AdExchanger.
More Stories
The Best Holiday Ads of 2024
The Year in Ratings: How the Major News Outlets Performed in 2024
Hidden Gems: The 13 Best Ads of 2024 That You Haven’t Seen