May 2, 2024

Programmatic

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Mitre 10 swaps DIY tips for language lessons

To celebrate Te Wiki o te Reo Māori this year, Mitre 10 is launching a series of content featuring Easy As legend Stan Scott as he helps tamariki build planter boxes for in time for Spring. 

The social media celebrity and DIY legend visits Te Kura Kaupapa Māori o Puau Te Moananui-a-Kiwa in Auckland to help them build a shared garden, sharing building skills and tool safety tips in exchange for some useful (and sometimes cheeky) language lessons from the kura’s tamariki to help improve his Reo. 

Social media content, TVC and full-length VOD edit go live on Sunday 11 September. 

CREDITS

Client: Mitre 10
Chief Marketing Officer: Jules Lloyd-Jones
Content Marketing Manager: Sophie Rose Nicholas 

Production Company: Augusto Ltd

Executive Producer/Writer: Simone Goulding
Producer: Rose Gullery

Director: Mana EpihaTalent: Stan Scott, Koianake Yates-Sharples, Ake Yates-Sharples
Media Agency: FCB

With thanks to the kaiako and tamariki of Te Kura Kaupapa Māori o Puau Te Moananui-a-Kiwa

The post Mitre 10 swaps DIY tips for language lessons appeared first on stoppress.co.nz.

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