December 25, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

Snap’s Market Cap Conundrum; Publishers Whistle Through The Downturn

Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Be There In A Snap Snapchat is an example of how having huge engagement and high user numbers can’t necessarily offset an online ad platform that isn’t seen as a performance channel.  “Overall investment with Snap has been light, considering many of our clientsContinue reading »

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