Seedooh to provide independent verification for GroupM in NZ

MELBOURNE, Friday: GroupM’s New Zealand agencies and their clients will be able to monitor and verify digital and static out-of-home campaigns in near real time, following an agreement with Seedooh to provide third-party verification.

The platform is fully integrated with New Zealand out-of-home companies’ content delivery technology, enabling it to measure and verify every play on more than 1000 digital screens across the country. 

AU-based Seedooh ceo Tom Richter says New Zealand is a fast-maturing OOH market.

• seedooh.com 
• groupm.com/new-zealand