May 3, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

Instagram Rolls Out Product Tagging API for Reels

Instagram released a Product Tagging API (application-programming interface) Monday that enables product tagging in Instagram Reels via third-party partner platforms. The platform said using product tagging in Reels enables brands to drive product discovery via engaging short-form videos, and the new API enables brands to more easily accomplish this within their workflows. The functionality is…
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