Three years and 164 million subscribers later, Disney+ is leaning into marketing for adults. The streamer is rolling out a series of three new spots telling the story of people who’ve experienced the Disney brands throughout their lives–a “Life Story,” if you will. The interconnected “Life Story” ads mark the next phase of Disney+’s “Feels…
Adweek Feed
In a world where nearly everyone is always online, there is no offline.
More Stories
Pasta Powerhouse Barilla Helps Itself to Posh Mac and Cheese Upstart Goodles
Week of Aug 24 Morning News Ratings: Positive Momentum Recorded by All Morning Shows
Disney Adds to Revamped Marketing Org, Jennifer Creegan to Lead Martech