May 7, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

What’s the Carbon Footprint of a Super Bowl Ad?

Super Bowl ads are where brands tend to pull out all the stops–factors like A-list celebrities, sexy locations and new product launches all combine to create what marketers hope will make their ad the star of every watch party in the country and around the globe. But all those ingredients can also create a pretty…
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