With a second successive record year, Publicis Groupe chairman and chief executive officer Arthur Sadoun revealed that the company will...
Month: February 2023
2022 was a no good very bad year for Meta’s stock. It was the year that Meta reported its first-ever...
Tourism Industry Aotearoa (TIA) has launched a national campaign this week that shines a light on the many positive benefits...
Pinterest has long been the go-to destination for DIY event planners as well as those desperate for lifesaving hacks. Now,...
AUCKLAND/SYDNEY, Wednesday: EssenceMediacom – a media agency, and GroupM’s newest and largest agency – formally launches in AUNZ today with...
Personal branding can seem like somewhat murky territory. If only there were some kind of guide you could follow while...
GroupM is launching its newest and largest agency – EssenceMediacom – with ambitions for it to deliver marketing breakthroughs for...
Facebook's parent company Meta closed the year with its first-ever year-over-year decline in ad revenue due to a weak economic...
Tying ad spend to conversions by making ads actionable is one sure way to measure ROAS more effectively. To that end,...
AUCKLAND, Wednesday: The Marketing Association is kicking off its first Marketing Disrupted online series for 2023, presented by Thinkerbell AUNZ...