This year, Nielsen plans to start filtering big data into its TV currency – including automatic content recognition (ACR).
The post Nielsen Asserts Its Place In The TV Currency Crowd appeared first on AdExchanger.
In a world where nearly everyone is always online, there is no offline.
This year, Nielsen plans to start filtering big data into its TV currency – including automatic content recognition (ACR).
The post Nielsen Asserts Its Place In The TV Currency Crowd appeared first on AdExchanger.
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