We are familiar with seeing content creators and influencers in our social feeds. It may seem as if brands are just giving out contracts to every creator they come across, but a lot more goes into finding the right brand-creator relationship. Many brands use platforms like Influential to help find people who align with their…
Adweek Feed
In a world where nearly everyone is always online, there is no offline.
More Stories
Netflix Put Its Own Spin On The Upfronts To Pique Advertiser Interest
DDB Aotearoa named Agency for the Year for 2024
Mark Marshall Explains How NBCU Delivered a ‘Wicked’ Ad Opportunity at Upfront