Today, Roku is the biggest player in connected TV. This week, the company reported it added 1.6 million active accounts in the first quarter of the year, reaching a total of 71.6 million active accounts. Streaming hours also jumped to 25.1 billion, a 4.2 billion year-over-year increase. Overall, Roku’s data shows that 50% of all…
Adweek Feed
In a world where nearly everyone is always online, there is no offline.
More Stories
Large Language Models Are Overkill For Some Marketing Tasks. Enter The Small Language Model
Uber Eats and Special US win Cannes Media Grand Prix
Media leader launches fractional offering for SMEs