In this episode of Brave Commerce, Hamid Saify, senior vice president of digital retail at Liquid Death, joins hosts Rachel Tipograph and Sarah Hofstetter to discuss marketing strategies that disrupt traditional ecommerce markets. Hamid shares that Liquid Death’s exceptional success lies in taking a basic product like water and marketing it with the same energetic…
Adweek Feed
In a world where nearly everyone is always online, there is no offline.
More Stories
How Degree Is Positioning Itself For The World Cup
Week of June 1 Cable News Ratings: MS NOW Only Network to Grow Across All Dayparts
EXCLUSIVE: HP Hands Global Media to Publicis, Ending Omnicom’s 17-Year Run