While mobile games with augmented reality features remain the exception, rather than the norm (and no location-based AR games have matched Pokemon Go’s success), gaming companies like 30 Ninjas and Liquid City, two Verizon partner studios, continue to experiment with the use of AR in their projects. Pokemon Go revolutionized the use of augmented reality…
Adweek Feed
In a world where nearly everyone is always online, there is no offline.
More Stories
People Are Surprised JCPenney Is Trendy. Its Comeback Ads Challenge That.
Special PR makes Global PR Agency of the Year shortlist
Meta Stands to Lose Tens of Billions of Ad Spend in Impending FTC Antitrust Trial