For the second year in a row, augmented reality company Blippar worked with The Mars Agency to bring an augmented reality experience to the Snickers and NFL “Rookie Mistake” campaign. This year, shoppers can scan a QR code on specially marked Snickers bars, select Snickers Ice Cream bars and in-store displays to load an augmented…
Adweek Feed
In a world where nearly everyone is always online, there is no offline.
More Stories
Is Netflix In a Slump? Here’s What Its Q2 Earnings Suggest
The Real Convergence Story Is Happening in Local Markets
BusinessDesk and Range Rover bring back the CEO Index