NCSolutions, leader of the old guard of shopper marketing data suppliers, has revamped its go-to market model. It culminated this year with a new clean room data product, Insights Stream, which takes the company’s in-store shopping receipts data to where advertisers are using data nowadays. Which is to say, the cloud. Jeff Doherty, chief operating […]
The post How NCSolutions Went From Pulling Info From Store Receipts To Cloud Shopper Data Seller appeared first on AdExchanger.
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