April 30, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

Amazon Becomes Latest Streamer to Join Upfront Week

Amazon is the latest streaming company to join TV upfront week, following YouTube’s addition in 2022 and Netflix’s entrance last year. The company will host its first upfront week presentation on Tuesday, May 14, at Pier 36 in New York, with a reception after the event. During its presentation, the tech giant plans to highlight…
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