Every marketer dreads bad reviews of their brand. Now with the rise of AI-powered chat programs like ChatGPT, Meta’s Llama 2 and Microsoft’s Copilot, marketers must prepare for the worst words about their brand to be repeated as answers to search queries. Since large language models (LLMs) will soon answer billions of search queries each…
Adweek Feed
In a world where nearly everyone is always online, there is no offline.
More Stories
City Cast, Unprofitable but Expanding, Finds Podcast Traction in a Radio Model
WM New Zealand works with The Goat Farm on rebrand
Scope Media rebrands as Scope Communications