May 2, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

Temu’s Advertising Avalanche Is Impossible to Ignore

We live in an attention economy. The ecommerce space is filled with companies not only competing for revenue but also consumer awareness. And ecommerce giant Temu is giving competitors a run for its advertising budget. Temu’s strategic takeover of advertising space on Meta, Google and other platforms is impossible to ignore. Reports and industry pros…
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