November 8, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

9 Winning Insights From ADWEEK’s Brand Play Sports Marketing Summit

The sports marketing landscape in 2024 is laden with opportunity for those willing to adjust their game plan. At the first ADWEEK Brand Play Sports Marketing Summit, held at the National Basketball Players Association (NBPA) in New York, marketers saw how technology not only personalized the gameday experience for leagues, but helped them tell their…
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