December 25, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

Netflix Put Its Own Spin On The Upfronts To Pique Advertiser Interest

In addition to taking execs through its plans to launch its own ad platform, Netflix hosted a separate event open to the press to showcase its content as part of its efforts to stand out to advertisers.

The post Netflix Put Its Own Spin On The Upfronts To Pique Advertiser Interest appeared first on AdExchanger.

AdExchanger