Social media platform X, formerly Twitter, will target more small and midsize businesses (SMBs) to win advertising following owner Elon...
advertiser
Going cookieless? Not a problem, right? Dear advertiser, are you collecting first-party data and upgrading your contextual strategy? Do you...
AUCKLAND, Today: Stanley Street has partnered in New Zealand with Channel Factory, the global brand suitability and ad performance platform...
To fall in line with Europe's new online regulations, TikTok has introduced new compliance measures that could change the whole...
Content aggregator Flipboard, which curates writing, audio and video from over 4,000 publishers, launched a new product Thursday morning, called...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Artificial Ads Advertisers can use AI to generate...
The Fresh Market, a specialty food retailer, launched a retail media network (RMN) through their site and email in 2020....
Last year, as the economy began to cool from a post-lockdown shot in the arm and Apple's privacy changes started...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Untangling Web2 From Web3 Which Web2 social platforms...
As BuzzFeed struggles with advertiser uncertainty and a drop in user engagement, it reported flat Q3 ad revenue. Total revenues...