You’re probably sick of hearing about data silos, but that doesn’t mean they don’t still exist. Data engineers toil away managing data infrastructure and building ETL pipelines into data warehouses, data clouds and data lakes. Meanwhile, most marketers don’t know what the heck that means and just want to use customer data to create personalized […]
The post Twilio Is Building A Bridge For Marketers Between Data Warehouses And Its Segment CDP appeared first on AdExchanger.
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